May 8, 2023
Budweiser-Dylan Mulvaney controversy is no longer about a boycott. It's a matter of executive survival
Remember when drinking Bud Light wasn’t a heavy topic? Now, one of the anchor products for Budweiser is dragging down an entire company.
Just the other day, video surfaced of fans lined up to get beer in Boston’s renown Fenway Park. Lined up at every concession stand but one – the one selling Budweiser and, especially Bud Light.
This is no longer about a boycott. This is about executive survival, which matters far more to CEOs and the people they pay. As Mel Brooks’ Gov. William J. Le Petomane memorably declared, "We’ve gotta protect our phony, baloney jobs, gentlemen!"