WOMEN ENTREPRENEURS: THE SECRET TO THEIR SUCCESS

A new survey highlights the traits that female business owners share—and where they could stand to improve.

Men launch businesses at about twice the rate that women do, according to the Kauffman Foundation. That being said, the number of women-owned firms from 2007 to 2014 increased by 17 percent, compared to an overall increase of 13 percent, American Express Open research found.
What traits are shared by women who start a business? KPMG’s recent survey Women Entrepreneurs: Passion, Purpose and Perseverance notes these trends:  Read more

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